media monitoring
There are 4 entries for the tag
media monitoring
Traditionally, the media monitoring industry has been offering local monitoring only. They claim that media monitoring is a local business, while international press cutting being expensive and requiring multiple external vendors. However, our experience shows that clients want it differently – they turn towards international online monitoring offerings for several reasons: Reason No.1. Their business depends more on international relations – be it international competitors or international vendors. News about these – such as M&A, innovation and product launches is a key to understand upcoming changes even in the local market as well as to their ability to compete...
posted @ Tuesday, May 18, 2010 1:56 PM |
The media industry has faced big challenges in the Information Age. The old business model does not yield as large revenues as it used to. Ad and subscription revenues from print media are diminishing massively, but online media has not yet achieved the same level of revenues as its predecessor. The newspapers’ publishing industry is naturally concerned about this well-documented trend. One area of where some of its representatives want to limit everyone else is the right to link to the content that newspapers publish online. That would mean that neither Google nor other search engines nor content...
posted @ Thursday, March 04, 2010 3:25 PM |
Tourism is the 3rd largest industry in Norway, and in 2008 Norway was visited by 4,4 million international tourists. But how can we get to know what visitors think of Norway as a tourist destination? What do tourists particularly like about the country? What leaves them cold or unsatisfied, while visiting it? Internet provides tremendous opportunities to track opinions, views, and rumours that people share regarding visiting particular destinations. There are many travel-related blogs that have outpaced major tourism magazines in their visitor numbers. In addition, many dedicated bloggers, who normally write on different topics, tend to describe their...
posted @ Thursday, February 04, 2010 1:46 PM |
The area often referred to as ex-YU (ex-Yugoslav countries) is a significant region in Europe – covering 6 countries with a total population of about 22 million. Slovenia is economically the most developed nation among ex-Communist countries in Europe, a member of the European Union since 2004, with Croatia being close to the membership, and Serbia, Macedonia and Montenegro having made significant progress in this way. This gradual integration into the European common market will undoubtedly increase trade between ex-YU countries and other European nations. CyberWatcher aims at assisting exporters from Balkan as well as companies...
posted @ Monday, February 01, 2010 1:01 PM |